Solutions · Lookalike domains
Take down lookalike domains before customers find them.
Someone registers yourbrand-official.shop tonight, clones your storefront, and starts harvesting your customers' cards under your name. Brand Protector predicts the lookalikes before they exist, watches them daily, and routes the takedown to the registrar's abuse desk the day one turns hostile.
$199/mo or $1,499/yr · 7 days free · card at the end of setup · no charge until day 8
- Lookalike domains predicted before anyone registers them, plus a Certificate Transparency watch
- Daily DNS checks, with an alert the day a watched domain is registered
- Registrar abuse routing via WHOIS + RDAP, even on .shop and .xyz
What it costs you
A lookalike domain is rarely just parked.
Phished customers, your blame
A cloned checkout on a typo domain harvests cards under your name. Victims don't email the registrar. They post about you, and they tell their banks it was you.
Diverted traffic, paid and organic
Typosquats sit on the misspellings your customers actually make. Whatever's hosted there, from affiliate spam to a competitor to a scam, collects the type-in and search traffic you earned.
The cost curve of waiting
An unregistered lookalike costs a few dollars a year to own outright. A live abusive one costs you registrar-takedown timelines, and the stubborn cases escalate to UDRP or counsel.
How it works
How it works for your domain.
Prediction first, watching second, takedowns when they're warranted. Your first checks start as soon as setup finishes, and coverage builds over the first week as each marketplace is swept.
Point us at your domain
We map the lookalikes of your brand domain (typos, homoglyphs, hyphen variants, TLD swaps) and check which are already registered.
~10-minute setup · typos, homoglyphs, TLD swaps
Live ones get scored, empty ones get watched
Registered lookalikes are classified as parked, storefront clone or phishing, and scored into your inbox. High-risk unregistered ones go onto a daily DNS watch.
Classification + scoring · daily DNS watch
When one lights up, you're first to know
The day a watched domain is registered, it's recorded in your audit trail and sent to your webhook. If it turns abusive, the takedown is pre-routed to that domain's registrar abuse desk.
Registration alerts · registrar-routed takedowns
The machinery
Prediction, watching and routing: the full loop.
Most tools alert you after a fake site is live. The cheaper interventions all happen earlier.
Lookalike prediction, before registration
The typo, homoglyph and TLD-swap variants of your domain, the brandprotectör.io kind included, plus Certificate Transparency monitoring to catch the composite names no generator predicts, like yourbrand-official.shop appearing in a fresh TLS certificate.
Typo + homoglyph variants · Certificate Transparency
Daily DNS watch on the dangerous ones
The riskiest unregistered variants go on watch. We check them daily, and the day one is registered you get an audit-trail record and a webhook event, usually before it has any content.
Daily DNS checks · webhook + audit alerts
Registrar-resolved takedown routing
Domain takedowns stall when they're sent to the wrong desk. We find the actual registrar through WHOIS and RDAP, which covers .shop, .top, .xyz and the newer TLDs, and route the abuse notice to that registrar with the evidence pack attached: by email to their abuse desk, or through their own abuse form where that's the channel they answer.
WHOIS + RDAP · the right abuse desk · pre-filled notice
A defensive-registration plan, as a PDF
One click generates a ranked plan of your most-likely-to-be-squatted unregistered variants, with estimated registration cost and a registration deep-link per domain. The cheapest takedown is the domain you bought first. Hand the plan to whoever holds the company card.
Risk-ranked · cost-estimated · one-page PDF
The honest part
What a domain takedown can and can't do.
Registrar abuse desks move on their own timelines: cooperative ones in about two days, typical cases within two weeks, and a few never respond. We route the notice to the right desk and track the clock, and the registrar decides. That's why prediction and defensive registration come before takedowns here, not after.
A parked lookalike with no content usually isn't actionable, because most abuse policies require active harm like phishing or counterfeit sales. So parked domains stay on watch, and the case upgrades the day they turn hostile. For the stubborn cases, UDRP and counsel sit outside the product, and the evidence pack you hand them is ready.
Versus the field
Versus the enterprise suites.
| Brand Protector | Red Points · MarqVision · BrandShield | |
|---|---|---|
| Price | $199/mo or $1,499/yr, public pricing | Typically $10k+/yr (estimated), 4–7× more |
| Buying process | Self-serve, no sales call; monthly rolls month to month | Sales-led demos, quotes, annual minimums |
| Coverage model | Lookalike prediction + CT logs + daily DNS watch | Comparable domain monitoring, analyst-operated |
| Takedown routing | WHOIS + RDAP-resolved registrar abuse desks, you approve | Analyst-routed on your behalf |
Enterprise pricing estimated: none of the three publishes a price page. Full feature-by-feature breakdowns: /compare.
Disclosed proof · the founder’s own brand
The first deployment is Wuffes, a pet-supplement brand on Amazon US, run by the same founder (we tell you that up front). Brand Protector was built inside it; in its first 30 days there it filed 47 takedowns and 38 listings came down. Read the case study →
Objections, welcome
Questions, answered straight.
- We already own our .com. Why would we need this?
- Owning your domain doesn't stop anyone registering six hundred variants of it. The risk isn't your domain. It's every variant a customer might trust: the swapped letter, the added hyphen, the .shop twin. Prediction maps that space, and the daily watch tells you the day any of it becomes real.
- Can you take down a lookalike domain that's just parked?
- Usually not. Registrar abuse policies generally require active harm, such as phishing, counterfeit sales or credential harvesting, and a parked page with no content rarely qualifies. Parked lookalikes stay on watch instead, and the case escalates with evidence the day real content appears.
- How long does a registrar takedown actually take?
- Cooperative registrars act in about two days; typical cases resolve within two weeks; a slow tail takes a month or never responds. We track each notice against those expectations and keep the status visible. It's also why the product puts defensive registration first: the domains you own need no takedown at all.
- Do you catch homoglyph and IDN lookalikes?
- Yes. Homoglyph variants like brandprotectör.io, where one character is swapped for a lookalike, are generated alongside typos, hyphenations and TLD swaps. Certificate Transparency monitoring then catches the composite names no generator would predict.
- Should we just defensively register everything instead?
- No. Registering every variant is a money pit, and most are harmless. The defensive-registration PDF ranks your variants by risk with estimated costs, so you buy the high-risk handful outright and leave the long tail on the free daily watch. Own what matters; watch the rest.
Know your lookalikes before they're registered.
Point Brand Protector at your domain and get the map of its lookalikes, registered and not, with the risky ones on a daily watch.
Free 7-day trial · no card to start (you add it at the end of the ~10-minute setup, and the trial begins there) · cancel in-app