Comparison · Brand Protector vs Red Points
Brand Protector vs Red Points.
Red Points is the established enterprise option. Brand Protector is the option for brands who can't justify $10k+/yr enterprise contracts but still need real, legally-defensible takedown automation — self-serve, no sales cycle, and you approve every filing.
Brand Protector
This siteBrand protection for brands.
$199/mo or $1,499/yr · 7-day free trial · self-serve
Red Points
Enterprise brand-protection platform — Barcelona-founded, multi-region, sales-led.
Enterprise pricing — typically $10k+/yr (estimated, no public price page) · annual contracts
| Feature | Brand Protector | Red Points |
|---|---|---|
| Pricing | ||
| Public price | Yes$199/mo or $1,499/yr · /pricing | NoSales quote only |
| Free trial | Yes7-day trial · card upfront, no charge until day 8 | — |
| Self-serve signup | Yes | NoSales-led |
| Annual contract required | NoMonthly available — cancel anytime; annual optional, billed upfront | YesAnnual minimum standard |
| Detection coverage | ||
| Marketplace breadth | Partial16 surfaces across the US, UK and India — Amazon (US · UK · India), eBay, Walmart, Etsy, AliExpress, Flipkart, Meesho, TikTok Shop, Temu, Shein, Google Shopping, Google search results, lookalike domains, USPTO + EUIPO, AI shopping tools, cross-listing image clustering. No public competitor names an Indian marketplace list; Red Points' published country add-on is China | Yes100+ marketplaces, extensive APAC + LATAM |
| Whole-image comparison | PartialCLIP comparison when computed; reviewer-only, not a counterfeit detector | YesProprietary image recognition |
| AI shopping-tool monitoring | YesCurrently Claude and Gemini, swept weekly | — |
| Lookalike domain prediction | YesDaily DNS resolution + alerts on registration | Yes |
| Trademark filing monitoring | YesUSPTO + EUIPO | Yes |
| Takedown automation | ||
| Pre-filled takedown notices | Yes14 platform-specific templates | Yes |
| Triple-validation gate | YesAI confirm + human review + signed attestation with explicit identifier confirmation | — |
| Test-buy authentication | NoOn the roadmap; not shipped yet | YesIncluded in service |
| Reappearance detection | YesNightly verifier-job re-checks succeeded takedowns | Yes |
| Counter-takedown automation | NoOn the roadmap; not shipped yet | — |
| Compliance | ||
| Audit-log immutability | YesGCS Object Lock, 7-year retention | — |
| GDPR self-serve (Art. 15 export, Art. 17 deletion) | YesIn-product, no support ticket. Pseudonymising one individual's audit rows is on request | — |
| SOC 2 Type 2 | NoEngagement underway | Yes |
| Public security overview | Yes/security — 5-layer isolation model documented | Partial |
| Public DPA | Yes/dpa — auto-applies on signup | Yes |
| Workflow | ||
| Slack triage integration | YesPer-tenant install with action buttons | Yes |
| Outbound webhooks | YesHMAC-signed, SSRF-guarded | Yes |
| Public REST API | PartialBroader API in early access | Yes |
| Account management | NoSelf-serve only | YesDedicated CSM at enterprise tier |
Where Red Points wins
- 100+ marketplace coverage including extensive APAC + LATAM (Mercado Libre, Coupang, JD.com, etc.) — Brand Protector has 16 surfaces today, across the US, UK and India
- Test-buy authentication service included — physical purchase verification of suspect listings, with photo evidence + chain of custody
- Dedicated account management — quarterly business reviews, structured escalation, named CSM
- Decade+ of operational maturity — established marketplace relationships, well-tuned detection models, large customer base
- Multi-region: full European, APAC, and LATAM marketplace coverage with localized takedown templates
- Customer logos: Lacoste, Vans, Decathlon, others — established enterprise reference customers
Where Brand Protector wins
- Self-serve onboarding — sign up + first scan in 30 minutes; no sales call required
- $199/mo or $1,499/yr — 10-50× cheaper than typical enterprise quotes; designed for $1M-$50M revenue brands
- Triple-validation takedown gate — three independent gates (AI confirm, human review, signed attestation with an explicit exact-identifier confirmation) — load-bearing for § 512(f) bad-faith liability defense
- Security architecture in the open — the five-layer tenant-isolation model is published at /security; no NDA or sales call to read it
- Run in production by its founder's own consumer brand — the Wuffes deployment is disclosed up front, with the case study public at /customers/wuffes
- GCS Object Lock for the audit log — 7-year immutable retention, structurally enforced rather than policy-only
- GDPR Article 15 self-serve — full workspace data export in-product, no support ticket needed; Article 17 workspace deletion self-serve, individual audit-row pseudonymization on request
Comparison reflects publicly-available information as of May 2026. If we’ve got something wrong, email hello@brandprotector.io and we’ll fix it.
Try Brand Protector free for seven days.
Self-serve setup in about ten minutes, no sales call. Your first scan starts at activation — first results in about 30 minutes. No charge until day 8.
Free 7-day trial · no card to start (you add it at the end of the ~10-minute setup, and the trial begins there) · cancel in-app